A casting call has officially launched to find the first ever Scottish voice to feature on video doorbells made by Ring.
Ring is holding auditions across Scotland to find one lucky Scot who will record a set of audio messages, called ‘Quick Replies’, that will be available across all Ring Video Doorbells in the UK later this year.
Anyone auditioning can send in a video of themselves reading the ‘quick replies’ or attend in-person auditions taking place in Glasgow, Edinburgh and Aberdeen in September.
It’s the first time Ring will cast a member of the public to voice their devices and to find the right Scottish voice, they have teamed up with Scots presenter Edith Bowman, who will also judge the entries.
She said: “I’m so excited to launch Ring’s ‘Voice of the Nation’, as I am fiercely proud of my accent and the Scottish accent generally.
“One of the things I love is the variety of regional identities. It has beautiful rhythm and personality and each has its own unique tone and quality – something I’m thrilled is being celebrated with Ring’s campaign.
“I can’t wait to judge the entries and would love to see lots of energy and enthusiasm from those auditioning.”
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The search comes as new research from Ring claims that the Scottish accent is one of the most endearing in the UK, with 44% of people agreeing it’s one of the friendliest. 78% of Scots are also proud of how welcoming their accent sounds.
The company’s recent survey of 2,000 UK consumers also found that Scots prefer their own accent to anywhere else in the UK (66%), with a quarter feeling this way because it reminded them of home (25%).
The research also revealed that if they had to choose a famous Scottish voice, nearly a quarter (24%) of Scots would like to hear Billy Connolly, and a fifth would like David Tennant, while one in 10 would have picked Mike Myer’s Shrek voice.
Scots can audition by sharing a video of themselves saying the Ring Doorbell Quick Reply: “We can’t answer the door right now, but if you’d like to leave a message, you can do it now.” and post it on TikTok or Instagram, share through their Ring device and Ring app. Auditions opened at 12pm on Wednesday 21 August.
In-person auditions are as follows:
- St James Quarter in Edinburgh: Saturday 31 August and Sunday 1 September 10am-6pm
- Union Square in Aberdeen: Saturday 7 September and Sunday 8 September 10am-4pm
- Silverburn Shopping Centre in Glasgow: Saturday 14 September and Sunday 15 September 10am-4pm
Dave Ward, Managing Director EU & International at Ring, added: “We wanted to ensure our Quick Replies featured familiar and local accents and celebrated regional dialects around the world. We’re thrilled to begin in Scotland and can’t wait to hear a Scot on our Video Doorbells across the nation.”
All further details for the casting call is on Ring's website
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