IT is a time of year when things take a turn for the ghoulish, and one supermarket is making sure that even its vegetables get into the spirit of the season.
Asda have launched a 'spooky' green swede to celebrate Halloween, grown by producers in Scotland.
The swedes, which have taken six years of trials to perfect, have been crossed with a Green Skin variety and traditional swedes in order to give it a stronger green colouring and deeper flavour.
Stewarts of Tayside Ltd, who have worked with Asda for over 20 years, have been growing the vegetable exclusively in the UK for the chain.
Brian O’Shea, regional buying manager for Scotland, said: “Following a successful trial over the last two years, we’re thrilled to launch this innovative new product across the UK.
"Carving swedes for Halloween is a tradition that dates back to the Victorian era so it’s great that it’s coming back on trend.
"It’s even better that a renowned, local Scottish producer is growing these vegetables and leading the way.
Liam Stewart, commercial director at Stewarts of Tayside, added: “The new green swedes have been grown especially for Asda and Halloween.
"They are the latest product in a long line that we have produced for Asda over our successful 20 year relationship.
“Our green swedes feature a deeper, earthier taste than traditional swedes but are still packed with all the health benefits you would expect, including a hearty boost of Vitamin C.”
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